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Guides for AI selection and representation: declare your identity, fit, and exclusions so AI correctly selects and represents your business. Deeprank protocol, Site Check, CBP, DeepSeeker.
Documentation categories
Guides for discovery, structure, AI selection, and the Deeprank protocol
Discovery & structure
Fundamentals of how search and discovery work: structure, crawlability, and clarity for both traditional and AI systems.
View articlesAI selection
How to be correctly selected and represented by AI: identity, fit, exclusions (wrong_choice_when), and visibility.
Learn moreDeeprank protocol
The methodology from deeprank.org: declare identity, fit, and exclusions so AI correctly selects and represents you.
Discover protocolTechnical
Technical foundations: site structure, performance, semantics, and machine interpretability.
Technical guidesContent strategy
Content that supports clear identity, fit, and exclusions—aligned with CBP and the Deeprank protocol.
Content guidesTools & resources
Site Check, CBP, Content Generator, DeepSeeker, AI Snapshots, Distribution Snippets, and more.
Explore toolsFeatured articles
Start with these guides
Discovery & structure guide
Fundamentals of discovery, structure, and clarity for search and AI systems.
AI selection & ChatGPT
How to be correctly selected and represented when users ask ChatGPT and other AI systems.
Deeprank protocol explained
The methodology from deeprank.org: identity, fit, exclusions, and representation.
Get started with a free Site Check
See how your site looks to AI. Run a free Site Check on deeprank.ai—no account required.